He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy?
Dude, I don't care what the new guys are doing. I care about what I learned from that guy, Albert Lasker.
And from that other guy, David Ogilvy.
And from that guy, Claude Hopkins.
And from that guy, Gary Halbert.
And Dan Kennedy...and hard won experience.
He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy modeling the new guy?
Um, dude, I don't care what the new guys are doing. I care about what I learned from that guy behind me, Albert Lasker. And from that. Other guy, man cameras where anyway, David Ogilvy. And from that guy, Claude Hopkins and from, Oh, you can't see him, but he's over there in the hallway. That guy, Gary Halbert and Dan Kennedy and hard won experience.
I pay very, very little attention. To the new guys and I'm sorry to be distracted. I'm trying to move my camera properly here. High tech camera work here. Um, and I'm sure there's a lot of value there, but the, the statement of the new guy modeling the new guy, modeling the new guy, modeling the new guy's a hundred percent accurate within the internet marketing community.
And, you know, God bless them genuinely trying to help people, et cetera. I'd much rather just do what's historically always worked and find new ways to do it using newer platforms and using technology because it's the fundamentals are what what's going to win the game for you, you know, it's just like sports.
It's just like boxing. Not that I'd do that. You know, when I saw it in a movie, you know, that's the, that's the building blocks of everything. It's just the fundamentals. So that, and I love what I do. I really do. I like teaching the stuff I do in it, you know, it's fun. And when you do it at scale is pretty easy to come up with new stuff.
Cause he can just document it. Like, dude, check this out, you know, look what just works. Maybe you should try it. It's working pretty good. So it was pretty easy. Um, I think what you're probably experienced, uh, you know, with the new guy model, even new guy modeling the new guy has none of them were actually doing anything.
They're not spending a bunch of money on ads and they're not failing. They're not falling on their face. And, uh, that it takes that to be able to really teach this stuff, you know? Um, so yeah, that's what you got.