Grant interviews Frank Kern, one of the most sought after direct response internet marketing consultants on the planet and talks with him about his approach to online advertising – something he calls intent-based branding. Mr. Kern created...
Grant interviews Frank Kern, one of the most sought after direct response internet marketing consultants on the planet and talks with him about his approach to online advertising – something he calls intent-based branding. Mr. Kern created Behavioral Dynamic Response which is an automated marketing method that speeds up the sales cycle by customizing marketing messages based on a prospect’s behavior.