Dec. 10, 2020

Using a video sales letter or a webinar, what's the best way to track how much of that video someone has seen to know if they actually reached the point where they heard the pitch?

Using a video sales letter or a webinar, what's the best way to track how much of that video someone has seen to know if they actually reached the point where they heard the pitch?

I just had a quick question about using a video sales letter or webinar. Let's say I put it on my thank you page for my lead magnet, so someone comes in, they opt in. They go to the thank you page and then I want to give them some trainings with a...

Transcript
I just had a quick question about, um, using like a video sales letter or webinar. Let's say, let's say I put it on my thank you page for my lead magnet. So, you know, someone comes in and they opt in. They get. You know, they'll go, they go to the thank you page.
And then I want to give them some trainings with a pitch that follows in video form. What's the best way to track. How much of that video someone has seen to know if they actually reached the point where they heard the pitch, uh, depends on what you're using. So there's one thing that's kind of platform independent and it's a, uh, video hosting service called video Lytics.
I can never spell it. Right. Um, so just attempt to spell it in Google and the real site will come up and that thing's really cool because when some, when a user hits, you know, X minutes, it'll tag them in bit Alytics and then you can use Zapier to say, okay, Send that tag data over to my email system, you know, your CRM Infusionsoft or whatever.
And so if you send somebody to the video@website.com forward slash question, Mark emails, email equals their email address. It'll tag them and then it'll send that data back to your CRM and then your CRM can tag them. Uh, which it, it sounds like a techie pain in the ass. It's not really a type of thing.
We'd walk you through in a second on tech Tuesday, we actually have zapped prebuilt for it. So it's not anything that's particularly hard. So that's option number one. Uh there's uh, you know, he used like Wistia or Vimeo or whatever. There's a third-party plugin called plus this. That we'll do a similar thing.
So code or some shit that wraps around the airplay or code, you know, and it works good too. Of course I hate money. So I buy all of this stuff and then you can use an app called Kartra. And so Kartra is like an all-in-one, you know, like an infusion soft click funnels type of thing. And it hosts the videos and we'll track and tag the consumption for you within that platform.
So we'll ways to do it. All right. Well, thanks. I appreciate that. Yeah, it's important to do. It's a good question.