Is the majority of your business still from selling info or consulting? Which business model do you prefer? - Frank Kern Greatest Hit

Let's see here. Mike says, is the majority of your business still from selling info or consulting? Which business model do you prefer right now? It's info. And there's a deliberate reason for that. Uh, there are two deliberate reasons for that. Uh, number one. It's personal preference, which was spawned by me being wore out. I got tired. I was doing so much, it had so many clients. It was like found myself with almost like a job, which was great. It's a very, very high paying job, but I done got myself wore out, you know, sometimes you just gotta chill. So I stopped taking clients. I still have my private client group. Um, but they're very low maintenance bunch of folks. Usually folks at that level are. Um, but now primarily I'm selling more courses and I'm doing that for reason. 

Number two, which is more people are now going digital. So we've had two things occur recently in our history, on the planet. The thing, number one, we had this pandemic happen, which made it physically impossible for a lot of businesses to do business through their normal non-digital channels. Um, so that's thing number one. Number two is that more consumers started to do business online than ever before in history because they couldn't go anywhere. You know? And what that has led to is a situation where we got two things happening. We have businesses that used to ignore digital, are now looking at digital going okay, maybe I should figure out a way to incorporate digital into my business. 

And we've also got businesses that are digital going, man. This is a bigger deal than I thought, you know? And so all of that for me means that there's a really, really big market opening up. So I feel compelled to shift to info so I can get my brand out there and my messaging out there to as many businesses as possible. Do the old. Demonstrate even help them by actually helping them trick through, uh, the products that right now I'm selling at a relatively low price point just for volume. So I can sort of get into the hearts and minds of more businesses out there. So when I decide to go higher ticket, and do consulting or done for you work. I will be so very well positioned in that larger than ever group of people that are there. So it's a deliberate play to do that. It's like setting myself up for tomorrow. I was done, wore myself out, man. I was tired and I've really enjoyed the teaching lately, too. That's a good question. Thank you very much for asking it.