Episodes

Avoid this ONE “mindset mistake” at ALL COSTS
Jan. 29, 2021

Avoid this ONE “mindset mistake” at ALL COSTS

What's happening y'all? This is an honest to God, real live actual planned podcast episode. So let's dig right on into it. I got a question, a good question, the other day. I forgot who asked me so I can't credit them that, but whoever you are, thanks...

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Is Clubhouse Worth Messing With? (yes, but NOT how you might think)
Jan. 27, 2021

Is Clubhouse Worth Messing With? (yes, but NOT how you might think)

Hope everybody's well. Happy whatever today it is...Saturday. I want to answer a question that was on my mind. It's been on a lot of people's mind, what's the deal with this Clubhouse thing, is it worth messing with? There's a lot of debate on it. So...

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Do NOT try to out-work me. (Out-smart me instead.)
Jan. 25, 2021

Do NOT try to out-work me. (Out-smart me instead.)

Do not try to out-work me, out-smart me instead. Over the holiday, I got a message from someone very important to me, and they're going through a good rebirth of business. This individual is experiencing some focus issues and said that one of their...

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I’m starting a TV show on vuvies.com and I wanna scale it online. What are a few steps I can take to do that?
Jan. 22, 2021

I’m starting a TV show on vuvies.com and I wanna scale it online. Wha…

This is interesting.  I'm starting a TV show on Vuvies and I want to scale it online. What's a few steps I can take to do that? I don't know, I don't know what Vuvies is. Now I'm feeling like I'm left out. I'm not going to look at it though, at...

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The career executive coaching space is booming right now due to the global pandemic economic fall out. What would your very top strategy be to capture more engagements?
Jan. 20, 2021

The career executive coaching space is booming right now due to the g…

Hey Frank, the career executive coaching space is booming right now due to the global pandemic economic fall out. What would your very top strategy be to capture more engagements? So I have a framework for writing stuff to get people's attention that...

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How can I build clientele for my wife’s salon targeting a 50-mile radius?
Jan. 18, 2021

How can I build clientele for my wife’s salon targeting a 50-mile rad…

How can I build clientele for my wife's salon targeting a 50-mile radius? Dude, this fits in perfectly with the earlier question of what would you do if you lost everything and only had $10K and had to start all over. I would service businesses like...

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What courses of yours are a good fit for a very advanced, well-established internet marketer?
Jan. 15, 2021

What courses of yours are a good fit for a very advanced, well-establ…

What courses of yours are a good fit for a very advanced, well-established internet marketer? Really depends on the desired outcome. I consider myself to be a very advanced, well-established internet marketer, and what I always go back to is the...

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How do you inspire yourself to create content?
Jan. 13, 2021

How do you inspire yourself to create content?

How do you inspire yourself to create content?  Dude. It's fun! So, this is like...this, debauchery and food, and, you know, inappropriate things to talk about on a livestream that all other dudes think about it. This is the only thing that I...

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You’ve lost everything and you’re starting from scratch. Your goal is to make $100K as quickly as possible. You’ve got $10K to your name. How would you do it?
Jan. 11, 2021

You’ve lost everything and you’re starting from scratch. Your goal is…

Here's the question I get all the time... You've lost everything and you're starting from scratch. Your goal is to make $100K as quickly as possible. You've got $10K to your name. How would you do it? Alright. I would, and I advise everyone to do this...

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How do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy?
Jan. 8, 2021

How do you inspire to create new stuff and trainings for your clients…

He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy? Dude, I don't care what the new guys are doing. I care about what I learned from that guy, Albert Lasker. And from that...

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What's it cost to get a qualified application filled out?
Jan. 6, 2021

What's it cost to get a qualified application filled out?

What do you think it would cost on average to get an application filled out, if I were to use intent-based branding? I know it's a difficult question, cheers. So the real question is, and I'm translating again...Hey man, I'm selling something...

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Apple and Facebook aren't getting along right now, what does that mean for the rest of us?
Jan. 4, 2021

Apple and Facebook aren't getting along right now, what does that mea…

The question is, with iOS 14 blocking so many things, is it going to make stuff break? Now he's specifically referencing, is intent-based branding going to be changed? That's a method of getting attention and then retargeting people, and if so, what...

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What are people buying online today? Online courses? White papers? Just curious what are the hot products right now. - Frank Kern Greatest Hit
Jan. 1, 2021

What are people buying online today? Online courses? White papers? Ju…

Jason asks what are people buying online today? And then the question goes a little deeper...is it online courses, white papers? Just curious what the hot products are right now. The short answer to that is everything.

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Is High-End Continuity still a significant part of your business model? - Frank Kern Greatest Hit
Dec. 30, 2020

Is High-End Continuity still a significant part of your business mode…

Is high-end continuity still a significant part of your business model? No, high-end continuity isn't and it never really has been. By high-end, I'm assuming you mean multi-thousand dollar consulting engagements...

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What was the SINGLE biggest obstacle overcame to get where you are today? - Frank Kern Greatest Hit
Dec. 28, 2020

What was the SINGLE biggest obstacle overcame to get where you are to…

What was the single biggest obstacle I overcame to get where I am today? That's a serious question. There are a lot of them, so I'll just tell you all the dumb stuff that I do. And then I'll let you decide what the biggest obstacle is.

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An Uncomfortable Confession
Dec. 25, 2020

An Uncomfortable Confession

Hello everyone. Frank Kern here. I hope you're doing well. I'm recording this for you front of the fire once again, in my little office. It's about seven in the morning, beautiful morning here, and now to live up to the title of today's podcast, which...

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The Best Productivity System Ever
Dec. 23, 2020

The Best Productivity System Ever

I guess it all stems from the feeling that so many of us have, sometimes myself included, that we're just not doing enough. I'm hoping I can be of service to you today and help you with that and help you not experience that. I've been doing all this...

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The Three Most Important Things To Do Every Day
Dec. 21, 2020

The Three Most Important Things To Do Every Day

You're looking for ideas on how to make your business work a little bit better, so let's talk about that. I got three things for you. I think if you'll do these three things every day, then you'll probably make more money. That's my guess, I can't...

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Most Successful Promo Ever? (Part 2)
Dec. 18, 2020

Most Successful Promo Ever? (Part 2)

There's something I forgot to mention to you, which is how absolutely horrible the sales page is. Seriously, look at it...

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Most Successful Promo Ever? (Part 1)
Dec. 17, 2020

Most Successful Promo Ever? (Part 1)

Want to update you on just a crazy thing that happened over Thanksgiving, and a couple of lessons to it. So decided to get on the bandwagon and see if this whole Black Friday thing was what it was cut out to be. So decided at the last minute that we...

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Why Marketing Quit Working (And What To Do Instead)
Dec. 16, 2020

Why Marketing Quit Working (And What To Do Instead)

We're going to talk about the fact that marketing as we know it has gotten way less effective and what we can do about it, and how to remedy this problem. In other words, how to make marketing stuff work better. This is a big deal, I think, because of...

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2 Ad Sets Got 100X Return on Ad Spend (Which is Just Ridiculous)
Dec. 15, 2020

2 Ad Sets Got 100X Return on Ad Spend (Which is Just Ridiculous)

First thing I want to point is that is not really normal. A little bit of a fluke there, doesn't happen every day. Just happened to have 2 of them do that yesterday, which was great! So when I put those little videos up...

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Frank Got Really Lucky
Dec. 14, 2020

Frank Got Really Lucky

It's not like it happens every day. It's not like the whole campaign was a 100X return on ad spend and it's not like that is happening at scale. It still looked cool though! So that's pretty good and I've never had that happen before. No kidding, it...

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Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign?
Dec. 11, 2020

Using your case study, what's that high level thinking that you use f…

Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed the 30 days in May where you spent about $3.50 and...

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